Hi
I'M
Fatemeh "Medya" Asgharian

A Product Designer

My knowledge level in software

01 Resume

M

Hi, I’m a Product-UX Designer with a master's in design based in Toronto . Experiencing different cultures has given me a unique perspective on human behavior and design, something I bring into every project.

I'm highly organized, consistent, and known for delivering quality work on time or sooner. My colleagues describe me as kind, responsible, and ready to support others.

Outside of work, I enjoy creating abstract paintings, traveling, and cooking. I truly believe that good food and positive energy can bring people together.

I'm passionate about collaboration, learning, and creating supportive team environments. To me, great work happens when people help each other grow and that's exactly the kind of environment I want to be part of.

Let’s create impactful experiences together!

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FIGMA

95%

PHOTOSHOP

80%

FRAMER

95%

INVISION

70%

80%

HTML & CSS

85%

JAVASCRIPT

20%

RESUME

PORTFOLIO

EXPERIENCEO

02 Portfolio

MY LATEST WORKS

Gmail AI

📩 AI Features for Smarter Emailing in Gmail

This project added smart AI tools to Gmail that help users summarize emails and write replies faster. The goal: help busy people handle email overload without losing control or clarity.

🎯 The Problem

Email takes up a lot of time—especially long threads and writing replies. AI can help, but it has to be smart, clear, and easy to trust. We needed to add AI features that feel natural, not intrusive.

🔍 What We Did

We focused on real-world email habits, researched user needs, and built tools that speed things up while keeping users in charge.

🕵️‍♂️ Discover

We looked at other smart email tools and talked to users. Key insights? People want:
Transparency—clearly see what the AI is doing.
Control—be able to tweak or turn off AI suggestions.
Seamless design—features that don’t mess up the Gmail flow.

🎨 Define

We built a simple design system that fit right into Gmail’s existing look. Labels and toggles made it easy for users to see or edit AI suggestions when they wanted to.

💡 Design

We designed and tested features like:
✍️ Help Me Write – Turn a short prompt into a full email.
💡 Smart Compose – Suggest sentence completions while typing.
⚡ Smart Reply – One-click replies based on the message.
📌 AI Summaries – Condense long threads into the key points.

Everything was editable and optional—users stay in control.

Ideate live

🎤 IdeateLive – AI That Simplifies Event Planning

IdeateLive helps users brainstorm and plan events using AI. I focused on making it easier to get started, plan clearly, and feel confident using the platform—whether you’re planning a big conference or a small meetup.

🎯 The Problem

Users found the old landing page confusing and the planning steps unclear. They didn’t always understand what the platform offered or how to use it. We needed to improve both first impressions and the actual planning flow.

🔍 What We Did

We focused on user feedback, redesigned the landing page, and improved how users move through the event creation process—with a little AI help along the way.

🕵️‍♂️ Discover

We talked to users and studied other event platforms. The biggest takeaways:
The landing page needed to better explain the platform.
Users wanted more structure when planning events.
AI tools could help with tasks like brainstorming and logistics.

🎨 Define

We created a moodboard and design system to keep things clean and consistent. This made the platform feel more polished and professional.

💡 Design

We rolled out improvements like:
🌟 A fresh landing page that’s clear and engaging.
📄 Wireframes that organize planning steps better.
🤖 AI support that gives users smart suggestions as they build their events.

AI Bank

🚀 Smarter Banking with AI

A mobile banking app that gives users smart, helpful financial insights without being complicated. Designed with a user-first mindset, this project combined AI and clean design to help people manage money more easily.

🎯 The Problem

Banking tools are often too complex. We wanted to build something smarter but also simpler. The challenge was blending AI features like spending predictions and helpful tips into an app that anyone could use, without it feeling overwhelming.

🔍 What We Did

We started by understanding what real users need, studied what’s already out there, and added our own AI-powered twist. From research to polished designs, every step focused on making the experience smooth and meaningful.

🕵️‍♂️ Discover

We researched other banking apps, explored how AI is being used in finance, and listened to users. This gave us the building blocks for a user-friendly design that feels modern and helpful.

🎨 Define

We created a moodboard and mini design system to set the visual tone simple colors, clean fonts, and easy-to-use components. This helped keep everything consistent and scalable.

💡 Design

We turned ideas into interactive prototypes with AI features like smart insights and financial tips. Usability testing made sure the app worked great on both phones and desktops, and was easy to navigate for everyone.

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03 Experience

Jan 2025 - Present

UX Design & Researcher

Ideallive AI platform
Team:2

• Leading an AI-powered project to personalize user journeys.
• Designed and tested interactive prototypes that improved user task efficiency by 25%, validated through
usability testing.
• Developed modular and scalable design components, ensuring consistency across the platform while
contributing to design systems for product scalability.
• Conducted user research, developed personas, and tailored designs to enhance user experiences, delivering
iterative prototypes based on feedback.

Feb 2024 - Present

UX Design

Glocal Foundation of Canada

Team: 8 - 12

• Redesign of the website to enhance usability and accessibility.
• Conducting user research, usability testing and interviews to identify user pain points.

• Developed modular and scalable design components, ensuring consistency across the platform while contributing to design systems for product scalability.

• Collaborated with developers to implement responsive designs and ensured alignment with users .

CONTACT

I'm always happy to connect and collaborate! Feel free to reach out to discuss projects, and ideas.

📍 Toronto, Canada
✉️ Asgharyan.medya@gmail.com
📞 437-429-4744

Hi I'M Fatemeh "Medya" Asgharian